Billing Guide

Moz Annual vs Monthly Billing: Is the 20% Discount Worth It?

Moz's annual plan saves exactly 20% off monthly rates — up to $720/year on the Large plan. This guide shows the exact savings by plan, the break-even point, and when annual billing does and does not make sense.

Annual vs Monthly Billing — Complete Savings Table

PlanMonthly rateMonthly billing (12 mo)Annual billing totalAnnual rate (÷12)You save per year
Starter$49$588$468$39$120
Standard$99$1,188$948$79$240
Medium$179$2,148$1,716$143$432
Large$299$3,588$2,868$239$720

Annual billing is paid upfront for the full year. All plans include a 7-day free trial — cancel within the trial for a full refund, even on annual billing.

The Break-Even Calculation

If you pay annually and use the tool for the full 12 months, you always save 20%. The question is: what if you cancel mid-year? At what point does monthly billing cost less than annual billing?

Standard Plan Break-Even: Monthly vs Annual
Months usedMonthly billing totalAnnual billing costMonthly is cheaper by
1 month$99$948Monthly saves $849
2 months$198$948Monthly saves $750
3 months$297$948Monthly saves $651
4 months$396$948Monthly saves $552
5 months$495$948Monthly saves $453
6 months$594$948Monthly saves $354
7 months$693$948Monthly saves $255
8 months$792$948Monthly saves $156
9 months$891$948Monthly saves $57
10 monthsAnnual wins$990$948Annual saves $42
11 monthsAnnual wins$1089$948Annual saves $141
12 monthsAnnual wins$1188$948Annual saves $240

For Moz Standard: annual billing pays off if you use Moz for 10+ months. Cancel after 9 months on annual = $948 paid. 9 months monthly = $891. Monthly is cheaper by $57. Any user planning to stay a full year saves $240.

✓ Choose annual if…
  • SEO is an ongoing part of your job or business (not a one-off project)
  • You have used Moz before and know it fits your workflow
  • You plan to use Moz for at least 10–12 months
  • You want to lock in the 20% saving upfront
  • Budget predictability matters (one annual payment vs 12 monthly charges)
→ Choose monthly if…
  • You are testing Moz for a short project (1–3 months)
  • You have not used Moz before and want to trial before committing
  • Your SEO budget is uncertain and you need flexibility to cancel
  • You prefer to evaluate tool fit before an upfront annual commitment
The risk-free path: Start an annual plan. Use the 7-day free trial period. If it is not right for you, cancel before day 7 for a full refund. If it works, you have already saved 20% vs monthly billing. There is no added risk to choosing annual from the start.
Start annual billing with a 7-day free trial

Save 20%. Cancel risk-free within 7 days. No credit card required to start.

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Frequently Asked Questions